Hey there, nice to meet you!

There’s always something worth improving.

From startup MVPs to enterprise legacy modernization, I design intuitive, impactful products that align user goals with stakeholder requirements. My work spans finance, healthcare, agriculture, communications and logistics, across public and private sectors.

Luc Gensler sitting at his desk in a home studio with bookshelves and a brick wall

Career

Where I've done the work.

2024–2026

PNC

Senior Product Designer

Modernized wealth management trading with new capabilities for order entry, fractional shares, and tax lot management.

2022–2024

Optum · United Healthcare

Senior UX/UI Designer

Modernized healthcare experiences across specialty provider portals, authenticated onboarding, public landing pages, and legacy form workflows.

2023

U.S. Department of the Interior

Design Consultant

Improved accessibility and usability across federal environmental justice mapping tools.

2022–2023

Verizon

Product Designer III

Designed interactive broadcasting features and analytics experiences for the BlueJeans Studio platform.

2021–2022

AROYA · Addium Inc.

Lead UX/UI Designer

Led the design of a real-time cultivation dashboard, connecting environmental data with daily operations.

2019–2021

Balanced Technology Solutions

UX/UI Designer

Modernized legacy enterprise portals through improved navigation, workflows, and interface design.

How I work

Principles I bring to every team.

01

Learn quickly. Contribute early.

I enjoy getting to know unfamiliar products, understanding how they work, and finding opportunities to contribute. Every new platform brings something to learn, and I like turning that understanding into meaningful work as quickly as possible.

02

Make the everyday easier.

Understanding how people work is one of my favorite parts of design. I look for ways to simplify processes, remove friction, and make everyday interactions more intuitive, giving people more time to focus on what matters.

03

Let the results speak.

Good design should do more than look and feel right. I value analytics and measurable outcomes because they reveal how people actually use a product, where improvements are needed, and whether the work delivers meaningful value.

04

Enjoy the craft.

I genuinely love designing and making things. The creative process often feels more like play than work. I see design as a craft that's never finished, something to practice, experiment with, and get better at every day.

Luc waving on the rocky summit of South Sister, with snow-covered peaks behind himMt. Hood rising above evergreens and a lavender fieldSnow-covered Mt. Baker with red paintbrush wildflowers in the foregroundLimestone cliffs of the Guadalupe Mountains framed by pine treesThe jagged granite crest of Mt. Whitney above green trees and a brown foothillSnow-covered Mt. St. Helens above layers of evergreen forestMt. Shasta glowing pink at sunset above trees

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Beyond design

Elevation through exploration.

Time in the wilderness has always been a way for me to recharge, find balance, and discover new inspiration. From changing a tire beside the Rio Grande to going from the Pacific Ocean to the summit of Mt. Shasta in 24 hours, I've learned that the best adventures rarely go exactly as planned. It's that mix of preparation, adaptability, and perseverance that keeps me climbing, both in the mountains and in my craft.